{"id":9419,"date":"2023-12-06T15:37:35","date_gmt":"2023-12-06T20:37:35","guid":{"rendered":"https:\/\/centech.co\/?p=9419"},"modified":"2024-10-17T10:36:20","modified_gmt":"2024-10-17T14:36:20","slug":"reussir-la-conversion-du-scouting-en-participation","status":"publish","type":"post","link":"https:\/\/centech.co\/en\/articles-collision-lab-en\/innovation-ouverte-articles-collision-lab-en\/reussir-la-conversion-du-scouting-en-participation\/","title":{"rendered":"Successfully converting scouting into participation: a more technical process than you might think \u00a0\u00a0"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":6278,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[316,124,75,315,125],"tags":[99,155,127],"class_list":["post-9419","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles-collision-lab-en","category-collision-lab-articles","category-deeptech","category-innovation-ouverte-articles-collision-lab-en","category-open-innovation","tag-collision-lab-en","tag-deeptech-en","tag-open-innovation"],"acf":{"flexible_content":[{"acf_fc_layout":"2cols_content","block_titre":{"clone_espacement":["top"],"clone_center":false,"clone_ancre":"","clone_uptitle":"","clone_title":"","clone_subtitle":"","clone_description":"

\"\"<\/span><\/span><\/strong><\/span><\/h2>\r\n

<\/h4>\r\n

- By Lucas Colney<\/span><\/span><\/strong><\/span><\/h4>\r\n \r\n\r\n \r\n

These days, startups are in great demand and simply <\/span>don\u2019t<\/span> have the time to respond favourably to every request. <\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/h2>\r\n

<\/h3>\r\n \r\n

Getting in touch with<\/span> a startup and convincing it to <\/span>participate<\/span> in your open innovation project is a job in itself<\/span>.\u00a0\u00a0<\/span><\/span><\/span><\/span><\/h3>\r\n \r\n\r\nAt Centech, <\/span>we\u2019ve<\/span> developed the <\/span>expertise<\/span>, <\/span>processes<\/span><\/strong> and tools to simplify this task<\/strong>\u2014working more efficiently and effectively.<\/span><\/span><\/span>","clone_btn_1":"","clone_btn_2":"","afficher_les_angles":true,"couleur_du_bloc":"white","couleur_du_bloc_before":"white","couleur_du_bloc_after":"white","clone_triangle":false,"clone_triangle_2":false,"color_bg":"black_bg"},"2cols_title_l":"","2cols_content_l":"","2cols_link_l":"","2cols_btn_1":"","2cols_btn_2":"","2cols_title_r":"","2cols_content_r":"","2cols_link_e":"","2cols_btn_3":"","2cols_btn_4":""},{"acf_fc_layout":"contenu_alternatif","block_titre":{"clone_espacement":"","clone_center":true,"clone_ancre":"","clone_uptitle":"","clone_title":"","clone_subtitle":"","clone_description":" \r\n\r\nThe results of one of our <\/span>previous<\/span> projects <\/span>demonstrate<\/span> how remarkable performance can be achieved by employing the right methods:\u00a0\u00a0\u00a0<\/span><\/strong><\/span><\/span><\/span>","clone_btn_1":"","clone_btn_2":"","afficher_les_angles":false,"couleur_du_bloc":"","couleur_du_bloc_before":"","couleur_du_bloc_after":"","clone_triangle":false,"clone_triangle_2":false,"color_bg":"grey_bg"},"contenu_alternatif_repeater":null},{"acf_fc_layout":"content_number","block_titre":{"clone_espacement":"","clone_center":true,"clone_ancre":"","clone_uptitle":"","clone_title":"","clone_subtitle":"","clone_description":"","clone_btn_1":"","clone_btn_2":"","afficher_les_angles":false,"couleur_du_bloc":"","couleur_du_bloc_before":"","couleur_du_bloc_after":"","clone_triangle":false,"clone_triangle_2":false,"color_bg":"grey_bg"},"contenu_alternatif_repeater":[{"contenu_alternatif_repeater_before_title":"","contenu_alternatif_repeater_title":90,"contenu_alternatif_repeater_after_title":"%","contenu_alternatif_repeater_subtitle":"","contenu_alternatif_repeater_content":"Response rate after contact<\/span><\/span>"},{"contenu_alternatif_repeater_before_title":"","contenu_alternatif_repeater_title":80,"contenu_alternatif_repeater_after_title":"%","contenu_alternatif_repeater_subtitle":"","contenu_alternatif_repeater_content":"\u00a0Conversion rate<\/span><\/span>"}]},{"acf_fc_layout":"contenu_alternatif","block_titre":{"clone_espacement":"","clone_center":true,"clone_ancre":"","clone_uptitle":"","clone_title":"","clone_subtitle":"","clone_description":" \r\n\r\nThis article outlines the essential steps for making this process a success, based on the <\/span>expertise<\/span> we\u2019ve<\/span> acquired<\/span> and developed in this specific field. <\/span><\/span><\/span>\r\n

<\/h4>\r\nFirst and foremost<\/span>, converting scouting<\/a> results<\/span><\/span>\u00a0into participation is <\/span>generally a<\/span> two-step process<\/span>.\u00a0\u00a0<\/span><\/span>\u00a0<\/span><\/span><\/strong><\/span>","clone_btn_1":"","clone_btn_2":"","afficher_les_angles":false,"couleur_du_bloc":"","couleur_du_bloc_before":"","couleur_du_bloc_after":"","clone_triangle":false,"clone_triangle_2":false,"color_bg":"black_bg"},"contenu_alternatif_repeater":null},{"acf_fc_layout":"content_icone","block_titre":{"clone_espacement":"","clone_center":true,"clone_ancre":"","clone_uptitle":"","clone_title":"Preparation\u00a0\u00a0\u00a0","clone_subtitle":"","clone_description":"Before contacting startups, <\/span>it\u2019s<\/span> essential to draw up a game plan and a list of arguments. We only have one chance to convince them, so preparation is key<\/span>!\u00a0\u00a0<\/span>\u00a0<\/span><\/span>\u00a0<\/span><\/span><\/span>","clone_btn_1":"","clone_btn_2":"","afficher_les_angles":false,"couleur_du_bloc":"","couleur_du_bloc_before":"","couleur_du_bloc_after":"","clone_triangle":false,"clone_triangle_2":false,"color_bg":"grey_bg"},"contenu_alternatif_repeater":[{"contenu_alternatif_repeater_icone":94,"contenu_alternatif_repeater_subtitle":"Clearly define the technological challenges in a coherent manner","contenu_alternatif_repeater_content":"The technological challenges prompting us to call on startups must be defined clearly and concisely. An explicit description of the problem enables startups to <\/span>identify<\/span> the issues at stake and confirm whether their technological solutions are suited to the problems raised. If the subject is too vague, startups may not relate to it. On the other hand, if <\/span>it\u2019s<\/span> too specific, there will be few potential solutions.\u00a0<\/span>"},{"contenu_alternatif_repeater_icone":80,"contenu_alternatif_repeater_subtitle":"Highlight the benefits and share the timetable","contenu_alternatif_repeater_content":"It\u2019s important to highlight the advantages that startups will enjoy by overcoming these challenges. This can include long-term partnership opportunities, access to a specific market, funding, technical assistance and more. These days, using the name of a large, well-known company is no longer enough.\u00a0\u00a0\u00a0<\/span>\u00a0<\/span>\r\n\r\nWhat\u2019s more, setting out a detailed timetable so that startups know the key dates and next steps can make all the difference.\u00a0\u00a0\u00a0<\/span>\u00a0<\/span>"}]},{"acf_fc_layout":"content_icone","block_titre":{"clone_espacement":"","clone_center":true,"clone_ancre":"","clone_uptitle":"","clone_title":"Initiate contact ","clone_subtitle":"","clone_description":"Once the groundwork has been laid, <\/span>it\u2019s<\/span> time to <\/span>get in touch with<\/span> the selected startups<\/span>.\u00a0<\/span>","clone_btn_1":"","clone_btn_2":"","afficher_les_angles":false,"couleur_du_bloc":"","couleur_du_bloc_before":"","couleur_du_bloc_after":"","clone_triangle":false,"clone_triangle_2":false,"color_bg":"black_bg"},"contenu_alternatif_repeater":[{"contenu_alternatif_repeater_icone":87,"contenu_alternatif_repeater_subtitle":"Initial contact","contenu_alternatif_repeater_content":"When contacting startups, personalizing your interactions is the way to go. We recommend using LinkedIn as a contact tool rather than email. Send a personalized message to entrepreneurs detailing why you believe their company is capable of meeting the challenge in question.<\/span>\u00a0<\/span>\r\n\r\nFurthermore, to increase your chances of success when making contact, make sure to target the right people in the company.\u00a0\u00a0\u00a0<\/span>\u00a0<\/span>"},{"contenu_alternatif_repeater_icone":88,"contenu_alternatif_repeater_subtitle":"Initial interview","contenu_alternatif_repeater_content":"Once contact has been made, <\/span>an initial<\/span> interview should be scheduled. This is an opportunity to convince startups of the potential benefits of collaboration and to clearly convey all relevant information concerning the challenge, <\/span>expectations<\/span> and potential benefits. This includes highlighting the company\u2019s resources, financial support, access to a specific market and long-term growth opportunities. Creating an open environment where startups can ask questions and express their concerns is also essential to building trust<\/span>.\u00a0\u00a0<\/span>"},{"contenu_alternatif_repeater_icone":81,"contenu_alternatif_repeater_subtitle":"Applicant follow-up","contenu_alternatif_repeater_content":"Following up on applicants is <\/span>an important step<\/span> in the call for projects process. A startup\u2019s questions should be answered <\/span>promptly<\/span> and <\/span>additional<\/span> information <\/span>provided<\/span> where necessary. Follow-up should be proactive, <\/span>demonstrating<\/span> an ongoing interest in the startup\u2019s proposal and thus clarifying any misunderstandings. Perseverance and responsiveness are essential to keeping startups interested throughout the process<\/span>.\u00a0\u00a0<\/span><\/span>\u00a0<\/span>"}]},{"acf_fc_layout":"contenu_alternatif","block_titre":{"clone_espacement":"","clone_center":false,"clone_ancre":"","clone_uptitle":"","clone_title":"","clone_subtitle":"","clone_description":" \r\n\r\nAt Centech\u2019s Collision Lab, we support our partners throughout this process as part of their open innovation projects. We help them pinpoint the right companies to collaborate <\/strong><\/span>with, and<\/span><\/strong> assess their maturity<\/strong> and the relevance of their solution. Our team can also take care of making contact and converting scouting a startup into securing their participation<\/strong><\/span>.\u00a0\u00a0<\/span><\/strong><\/span>\u00a0<\/span><\/strong>\u00a0<\/span>\r\n\r\n ","clone_btn_1":"","clone_btn_2":"","afficher_les_angles":false,"couleur_du_bloc":"","couleur_du_bloc_before":"","couleur_du_bloc_after":"","clone_triangle":false,"clone_triangle_2":false,"color_bg":"black_bg"},"contenu_alternatif_repeater":null},{"acf_fc_layout":"2cols_content","block_titre":{"clone_espacement":"","clone_center":true,"clone_ancre":"","clone_uptitle":"","clone_title":"","clone_subtitle":"","clone_description":"","clone_btn_1":"","clone_btn_2":"","afficher_les_angles":true,"couleur_du_bloc":"white","couleur_du_bloc_before":"white","couleur_du_bloc_after":"white","clone_triangle":false,"clone_triangle_2":false,"color_bg":"black_bg"},"2cols_title_l":"Would you like to take advantage of open innovation to grow your business?","2cols_content_l":"

Read our white paper or contact us<\/a> to find out more!<\/span><\/span>\u00a0<\/span><\/p>","2cols_link_l":{"title":"Download our white paper ","url":"https:\/\/centech.co\/en\/collision-lab-white-paper\/","target":""},"2cols_btn_1":"","2cols_btn_2":"","2cols_title_r":"","2cols_content_r":"\"\"","2cols_link_e":"","2cols_btn_3":"","2cols_btn_4":""},{"acf_fc_layout":"2cols_content","block_titre":{"clone_espacement":["bottom"],"clone_center":true,"clone_ancre":"","clone_uptitle":"","clone_title":"Read our previous articles","clone_subtitle":"","clone_description":"","clone_btn_1":"","clone_btn_2":"","afficher_les_angles":true,"couleur_du_bloc":"white","couleur_du_bloc_before":"white","couleur_du_bloc_after":"white","clone_triangle":false,"clone_triangle_2":false,"color_bg":"black_bg"},"2cols_title_l":"","2cols_content_l":"

How do you evaluate a startup to collaborate with?<\/a><\/h3>\r\n

<\/h3>\r\n

Startup databases: Understanding them to better use them<\/a><\/h3>\r\n \r\n

How to identify a startup that really fits your company's innovation needs?<\/a><\/h3>\r\n \r\n

Innovation within large companies: from technology watch to technology scouting<\/a><\/h3>","2cols_link_l":"","2cols_btn_1":"","2cols_btn_2":"","2cols_title_r":"","2cols_content_r":"

What are the benefits of a collaboration between a large company and a startup?<\/a><\/h3>\r\n

<\/h3>\r\n

The right degree of openness<\/a><\/h3>\r\n \r\n

10 key points for a successful innovation project with a startup<\/a><\/h3>\r\n \r\n

What to do before approaching an incubator as part of an open innovation approach?\u00a0<\/a><\/h3>","2cols_link_e":"","2cols_btn_3":"","2cols_btn_4":""}]},"yoast_head":"\nConverting Tech Scouting to Participation: A Technical Process<\/title>\n<meta name=\"description\" content=\"Discover the technical process of converting technology scouting into active participation. 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Learn about emerging trends and technologies in innovation.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/centech.co\/en\/articles-collision-lab-en\/innovation-ouverte-articles-collision-lab-en\/reussir-la-conversion-du-scouting-en-participation\/\" \/>\n<meta property=\"og:site_name\" content=\"Centech\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CentechMtl\" \/>\n<meta property=\"article:published_time\" content=\"2023-12-06T20:37:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-17T14:36:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/centech.co\/wp-content\/uploads\/2023\/03\/Sans-titre-9-1-1024x560.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"560\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Genevieve Lacoursiere\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@centechmtl\" \/>\n<meta name=\"twitter:site\" content=\"@centechmtl\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Genevieve Lacoursiere\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/centech.co\\\/en\\\/articles-collision-lab-en\\\/innovation-ouverte-articles-collision-lab-en\\\/reussir-la-conversion-du-scouting-en-participation\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/centech.co\\\/en\\\/articles-collision-lab-en\\\/innovation-ouverte-articles-collision-lab-en\\\/reussir-la-conversion-du-scouting-en-participation\\\/\"},\"author\":{\"name\":\"Genevieve Lacoursiere\",\"@id\":\"https:\\\/\\\/centech.co\\\/en\\\/#\\\/schema\\\/person\\\/9626956a1248fbec211fb6624d45af06\"},\"headline\":\"Successfully converting scouting into participation: a more technical process than you might think \u00a0\u00a0\",\"datePublished\":\"2023-12-06T20:37:35+00:00\",\"dateModified\":\"2024-10-17T14:36:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/centech.co\\\/en\\\/articles-collision-lab-en\\\/innovation-ouverte-articles-collision-lab-en\\\/reussir-la-conversion-du-scouting-en-participation\\\/\"},\"wordCount\":13,\"publisher\":{\"@id\":\"https:\\\/\\\/centech.co\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/centech.co\\\/en\\\/articles-collision-lab-en\\\/innovation-ouverte-articles-collision-lab-en\\\/reussir-la-conversion-du-scouting-en-participation\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/centech.co\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/Sans-titre-9-1.png\",\"keywords\":[\"Collision Lab\",\"Deeptech\",\"Open Innovation\"],\"articleSection\":[\"Articles Collision Lab\",\"Collision Lab articles\",\"Deeptech\",\"Innovation ouverte\",\"Open Innovation\"],\"inLanguage\":\"en-CA\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/centech.co\\\/en\\\/articles-collision-lab-en\\\/innovation-ouverte-articles-collision-lab-en\\\/reussir-la-conversion-du-scouting-en-participation\\\/\",\"url\":\"https:\\\/\\\/centech.co\\\/en\\\/articles-collision-lab-en\\\/innovation-ouverte-articles-collision-lab-en\\\/reussir-la-conversion-du-scouting-en-participation\\\/\",\"name\":\"Converting Tech Scouting to Participation: A Technical Process\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/centech.co\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/centech.co\\\/en\\\/articles-collision-lab-en\\\/innovation-ouverte-articles-collision-lab-en\\\/reussir-la-conversion-du-scouting-en-participation\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/centech.co\\\/en\\\/articles-collision-lab-en\\\/innovation-ouverte-articles-collision-lab-en\\\/reussir-la-conversion-du-scouting-en-participation\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/centech.co\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/Sans-titre-9-1.png\",\"datePublished\":\"2023-12-06T20:37:35+00:00\",\"dateModified\":\"2024-10-17T14:36:20+00:00\",\"description\":\"Discover the technical process of converting technology scouting into active participation. 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